024 | How to Win Friends & Influence People by Dale Carnegie

"There is only one way under high heaven to get anybody to do anything. Yes, just one way. And that is by making the other person want to do it.” –Dale Carnegie

How to Win Friends & Influence People is one of the most impactful business books of all time. First printed in the heart of the Great Depression, Dale Carnegie’s perennial seller has gone on to sell over 15 million copies in its 100 years in print. Whether you want to learn how to lead an organization or relate to someone within the privacy of your home, How to Win Friends & Influence People is your guide. I mean, there’s a reason why we’re still reading it.

“When dealing with people,” Carnegie says, “let us remember we are not dealing with creatures of logic. We are dealing with creatures of emotion, creatures bristling with prejudices and motivated by pride and vanity.”

So, then, Mr. Carnegie, how does one deal with a creature of emotion?

With emotion, of course.

“Instead of condemning people, let’s try to understand them,” Carnegie says. “Let’s try to figure out why they do what they do. That’s a lot more profitable and intriguing than criticism.”

According to Carnegie, our effectiveness in life – whether relationally, professionally, or financially – is hugely dependent on our social intelligence. Are you good with people? is the operative question. Do people enjoy being around you, or have your interactions led them to avoid you like a dumpster on trash day? We want others to care about us, but how often do we care about them? Carnegie adds:

“You can make more friends in two months by becoming genuinely interested in other people than you can in two years by trying to get other people interested in you.”

If you are a leader of any kind - be it of a team, a family, a company, you name it - then this is the book for you. It's filled with wisdom that has passed the test of time, and the things you'll find within its pages are more needed today than ever.

If you ever want to 'win friends and influence people' just remember…

A person’s name is the sweetest sound in the world.

Become genuinely interested in people, and they'll be interested in you.

And smile.

If we truly want to 'win friends and influence people', our aim should be to become so fun, so enjoyable to be around, that people can’t help but flock to us. If you are fun and enjoyable, they'll need to be around you. If you do that, and focus on the needs of others, you might just find that your life has become shockingly fun, and surprisingly enjoyable.


Want a FREE copy of How to Win Friends & Influence People? Just post a comment below for a chance to win. Winners will be announced on Friday (10/2) @ 12PM CST! If you're our lucky winner, a few days later it'll be at your door!

Here's a link to the book:

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